The Kardashian's power house brand continues to shine as the reality TV family cover the May 2011 issue of Redbook magazine. This cover just doesn't have sisters Kim, Khloe, and Kourtney, it also includes mother Kris, younger sisters Kylie and Kendall, and grandson, Mason
The Kardashians talk about their brand appeal, living life in the public eye, and the biggest misconceptions people have about them.
On the family's appeal:
KHLOE: We are a real family. We don't sugarcoat anything. We're not the Brady Bunch, but we always put each other first. We love each other on camera, we cry on camera. I think people relate to the realness of it.
On living a public life:
KIM: There's nothing I'm really ashamed of, and I work hard on the show and all my other projects. I don't drink or do drugs, so I'm comfortable showing the world what my life is all about.
On the biggest misconceptions about the Kardashians:
KRIS: It's annoying when I hear, "What do your girls do?" Well, first of all, all of my daughters have jobs. They are fashion stylists and designers; they own a chain of stores. They had the stores before they had the show. And my kids worked from the time they were 13 years old. So to me, that's a huge misconception - that the girls don't work. They work 25 hours a day. And that they don't have any talent? They might not be singers or dancers, but they certainly know how to produce a television show. Whether you want to call it talent or not, they have multiple shows on the air. [I want to say,] How many shows do you have?
See more photos from the Kardashian's Redbook cover after the jump.
[Redbook]
(Photo: Redbook)













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